Issue Date: July 2008, Posted On:
7/15/2008 Passion for helping leads Badesha to Express EmploymentSays helping someone get a job best ‘thrill’
By Martin Desmarais
Palbinder Badesha runs an Express Employment Professionals franchise in Corona, Calif.
CORONA , Calif. – For most of her professional career, Palbinder Badesha has thrived on the aspects of her jobs that help others. When it comes to franchising she is no different and helping her clients is the one thing she really loves about owning an Express Employment Professionals business.
“There is no better thrill than helping someone get a job – it really does change their life,” said Badesha, who opened her Express Employment Professionals office in March 2006 in Corona , Calif.
The chain, which is based in Oklahoma City, Okla., and started in 1983 and began franchising in 1985, provides evaluation and direct hire, temporary staffing, executive recruiting and human resources services. It is the nation’s fifth-largest staffing company and it is the only privately held company among the world’s 20 largest staffing firms. Express Employment Professionals employs more than 375,000 people each year.
The chain has over 600 locations in 48 states and three other countries ( Canada , South Africa and Australia ) and had system-wide sales of approximately $2 billion in 2007. The company has opened 130 new offices over the past two years and has plans to open at least 50 additional offices in the United States and Canada in 2008. The chain has a strong presence in Oklahoma , Washington , Oregon , Texas and New Jersey , with much of its recent growth coming in California . The company is predicting it will double sales to $4 billion and increase its offices to more than 900 by 2009.
Overall, the staffing industry generated $87 billion in revenue in 2006, according to the American Staffing Association, which also reports that more than 90 percent of companies in the United States use some form of personnel staffing.
For Badesha, a married mother of two who came to the United States in 2002 from England where she grew up, the strength of the staffing industry combined with the franchisor support of Express Employment also made it a no brainer for her to pursue.
She said she had an instant connection with the concept and signed a deal with the company just a month after her first meeting in October 2005.
“I always wanted to own my own business – kind of like someone who always wanted to write a novel – you just know in the back of your mind,” said Badesha.
“I knew that getting a franchise was a less risky way to open your own business,” she added. “If you are running your own business it is lonely. It is much better to be part of an organization, a franchise system.”
In her two years with Express Employment Professionals, Badesha said she has found the staffing industry to be very competitive, but has thrived with what she calls “the business owner to business owner dynamic.”
She runs her Corona office with two employees and has employed sales reps in the past, but currently handles the sales tasks herself. Her office placed over 600 employees last year and she said her main goal is to find long-term business with “decent companies who treat employees well.”
She professes to love the daily bustle of the job. “The adrenaline is always flowing. No two days are alike,” she said. “Everyday when you come in you never know what is going to happen and I quite like that part of it.”
“I can’t imagine myself doing anything else right now,” she added.
Badesha admits there has been a learning curve to the staffing business, but she calls on her previous experience with employment agencies in England to help her. It was also in this previous career that she fulfilled the same passion for helping others that she carries through with Express Employment Professionals.
In England , Badesha worked with a number of organizations geared to enhancing the quality of life for local residents. Her first job out of school was for the non-profit Roshni, where she found safe housing for South Asian women rehabilitating from domestic violence. She then worked with Cadbury’s Youth Employment and Training Resource Unit, an organization that worked to combat the high unemployment rate of young people – specifically minorities – in the United Kingdom . Badesha also worked for Greets Green Partnership and New Deal for Communities, a key program in the English government's strategy to enter the most deprived neighborhoods in the country and give these communities the resources to tackle their problems in an intensive and coordinated way.
Fred Bartliff, Express Employment Professionals’ director of franchising, said that many franchisees find great satisfaction in the social and economic improvement aspect of the business.
“That is one of the top one or two reasons that our franchisees feel they are successful. It is by helping and giving back to the community,” he said. “It is by helping people get jobs and improve their lives.”
Bartliff said that Badesha is unique for the company because typical franchisees have long-standing connections to the community in which they open Express Employment Professionals offices and also have a business and sales background – she had neither.
“She knew very few people and had little business expertise,” Bartliff said. “I told her, ‘I don’t know if this is right for you.’ But she was so convinced that she would do well, that she would be successful – that I should take a chance with her.”
“She was just real determined that she was going to be an owner,” he added. “We don’t run into that a lot.”
So Express Employment Professionals took a chance on Badesha and it has paid off in spades. “She turned out to be our most successful new franchisee in Southern California ,” Bartliff said.
For Badesha’s success, he credits her friendly, warm personality and caring nature, which conveys the feeling that she only wants to help.
He also admits that the Badesha has provided a great learning experience for the chain. “She has taught us a lesson. It is not just a business background that is important – other factors matter,” he said. “She has shown us this.”
7/15/2008 Passion for helping leads Badesha to Express EmploymentSays helping someone get a job best ‘thrill’
By Martin Desmarais
Palbinder Badesha runs an Express Employment Professionals franchise in Corona, Calif.
CORONA , Calif. – For most of her professional career, Palbinder Badesha has thrived on the aspects of her jobs that help others. When it comes to franchising she is no different and helping her clients is the one thing she really loves about owning an Express Employment Professionals business.
“There is no better thrill than helping someone get a job – it really does change their life,” said Badesha, who opened her Express Employment Professionals office in March 2006 in Corona , Calif.
The chain, which is based in Oklahoma City, Okla., and started in 1983 and began franchising in 1985, provides evaluation and direct hire, temporary staffing, executive recruiting and human resources services. It is the nation’s fifth-largest staffing company and it is the only privately held company among the world’s 20 largest staffing firms. Express Employment Professionals employs more than 375,000 people each year.
The chain has over 600 locations in 48 states and three other countries ( Canada , South Africa and Australia ) and had system-wide sales of approximately $2 billion in 2007. The company has opened 130 new offices over the past two years and has plans to open at least 50 additional offices in the United States and Canada in 2008. The chain has a strong presence in Oklahoma , Washington , Oregon , Texas and New Jersey , with much of its recent growth coming in California . The company is predicting it will double sales to $4 billion and increase its offices to more than 900 by 2009.
Overall, the staffing industry generated $87 billion in revenue in 2006, according to the American Staffing Association, which also reports that more than 90 percent of companies in the United States use some form of personnel staffing.
For Badesha, a married mother of two who came to the United States in 2002 from England where she grew up, the strength of the staffing industry combined with the franchisor support of Express Employment also made it a no brainer for her to pursue.
She said she had an instant connection with the concept and signed a deal with the company just a month after her first meeting in October 2005.
“I always wanted to own my own business – kind of like someone who always wanted to write a novel – you just know in the back of your mind,” said Badesha.
“I knew that getting a franchise was a less risky way to open your own business,” she added. “If you are running your own business it is lonely. It is much better to be part of an organization, a franchise system.”
In her two years with Express Employment Professionals, Badesha said she has found the staffing industry to be very competitive, but has thrived with what she calls “the business owner to business owner dynamic.”
She runs her Corona office with two employees and has employed sales reps in the past, but currently handles the sales tasks herself. Her office placed over 600 employees last year and she said her main goal is to find long-term business with “decent companies who treat employees well.”
She professes to love the daily bustle of the job. “The adrenaline is always flowing. No two days are alike,” she said. “Everyday when you come in you never know what is going to happen and I quite like that part of it.”
“I can’t imagine myself doing anything else right now,” she added.
Badesha admits there has been a learning curve to the staffing business, but she calls on her previous experience with employment agencies in England to help her. It was also in this previous career that she fulfilled the same passion for helping others that she carries through with Express Employment Professionals.
In England , Badesha worked with a number of organizations geared to enhancing the quality of life for local residents. Her first job out of school was for the non-profit Roshni, where she found safe housing for South Asian women rehabilitating from domestic violence. She then worked with Cadbury’s Youth Employment and Training Resource Unit, an organization that worked to combat the high unemployment rate of young people – specifically minorities – in the United Kingdom . Badesha also worked for Greets Green Partnership and New Deal for Communities, a key program in the English government's strategy to enter the most deprived neighborhoods in the country and give these communities the resources to tackle their problems in an intensive and coordinated way.
Fred Bartliff, Express Employment Professionals’ director of franchising, said that many franchisees find great satisfaction in the social and economic improvement aspect of the business.
“That is one of the top one or two reasons that our franchisees feel they are successful. It is by helping and giving back to the community,” he said. “It is by helping people get jobs and improve their lives.”
Bartliff said that Badesha is unique for the company because typical franchisees have long-standing connections to the community in which they open Express Employment Professionals offices and also have a business and sales background – she had neither.
“She knew very few people and had little business expertise,” Bartliff said. “I told her, ‘I don’t know if this is right for you.’ But she was so convinced that she would do well, that she would be successful – that I should take a chance with her.”
“She was just real determined that she was going to be an owner,” he added. “We don’t run into that a lot.”
So Express Employment Professionals took a chance on Badesha and it has paid off in spades. “She turned out to be our most successful new franchisee in Southern California ,” Bartliff said.
For Badesha’s success, he credits her friendly, warm personality and caring nature, which conveys the feeling that she only wants to help.
He also admits that the Badesha has provided a great learning experience for the chain. “She has taught us a lesson. It is not just a business background that is important – other factors matter,” he said. “She has shown us this.”
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